Privacy policy

Last updated and effective as of April 13, 2026

Last updated and effective as of April 13, 2026

  1. Data controller

MAUDE
Flæsketorvet 75, 3d floor
1711 Copenhagen
Denmark

CVR no.: 43377574


Email: yy@andmaude.com
Phone: +45 4240 0932

MAUDE is the data controller for the processing of personal data described in this Privacy Policy.

  1. About MAUDE

MAUDE is a Copenhagen-based strategic brand agency helping B2B and B2C companies turn strategy into execution. We design and implement brand, marketing, and digital lead engines intended to support measurable commercial impact across industries.

  1. What personal data we collect

We primarily collect personal data when you contact us through our website.

Depending on your interaction with the site, we may collect the following categories of personal data:


Contact form data

  • Full name

  • Email address

  • Company name

  • Phone number

  • Message content

  • Confirmation that you have provided consent where required


Technical and usage data

  • IP address

  • Browser type and version

  • Device information

  • Pages viewed and interactions on the website

  • Referral source

  • Cookie and consent preferences


Marketing and analytics-related data

  • Information collected through analytics and marketing technologies, where you have provided consent through our cookie banner

  1. How we collect your personal data

We collect personal data:

  • directly from you when you submit a contact form;

  • automatically through cookies and similar technologies, where applicable and permitted by your consent choices; and

  • through tools used to understand website performance and marketing effectiveness.

  1. Purpose of processing

We process personal data for the following purposes:


To respond to inquiries

We use the information you submit through our contact form to respond to your request or message.


To assess and qualify business inquiries

We may review the information you provide to determine whether your inquiry is relevant to our services and whether follow-up is appropriate.


To manage relationships and communications

We may store inquiry details in our systems to manage ongoing dialogue and business development activities.


To operate, improve, and measure our website and marketing

Where you have consented, we use analytics and marketing technologies to understand website use, improve performance, and assess the effectiveness of our communication and campaigns.

  1. Legal basis for processing

We process personal data on the following legal bases under the GDPR:


Performance of pre-contractual steps / responding to your request

When you contact us with a business inquiry, we process your data to handle and respond to that request.


Legitimate interests

We may process your data where necessary for our legitimate interests in managing inquiries, evaluating potential business relationships, maintaining records of communications, and improving our services, provided such interests are not overridden by your rights and freedoms.


Consent

We rely on consent where required, including for non-essential cookies and similar technologies used for analytics and marketing, and where a consent checkbox is used in the contact form.

  1. Recipients of personal data

We may share personal data with service providers and platforms that support our website, communication, analytics, and business operations.

  • Google Analytics 4

  • Dreamdata

  • HubSpot

  • LinkedIn


We only share personal data where necessary for the purposes described in this Privacy Policy and subject to appropriate safeguards.

  1. Retention

We retain personal data only for as long as necessary for the purposes for which it was collected and to meet legal, administrative, or documentation requirements.


As a general rule:


  • contact form submissions are retained for as long as necessary to respond to the inquiry and assess any relevant business relationship;

  • business correspondence may be retained for a reasonable period where relevant to ongoing dialogue or documentation needs;

  • cookie-related data is retained in accordance with the settings of the relevant tool and your consent choices.

10. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect legal, technical, or operational changes. The latest version will always be available on this website with the updated revision date shown above.